Is LinkedIn the New Resume?
In today’s digital age, it seems we can have all the information on someone we want with the click of a few buttons. Many companies are opting out of the traditional application process and inviting candidates to apply directly through LinkedIn with their profile.
Much of the needed information for employers or insurance recruiters can be found on a LinkedIn profile. Whether it be recent experience, accolades, or educational background, there it is for all to see.
How does your profile stack up?
When was the last time you updated your LinkedIn profile? Did you recently earn a new certification? Have you connected with that contact you met at the latest insurance industry conference or tradeshow? It’s vital to keep your LinkedIn profile up to date because this is how insurance recruiters and hiring managers will assess you.
Additionally, make sure you are being honest and thorough in your job descriptions. In order to find the best insurance job, you have to be straightforward about your skillset and experience level.
Another important tip: pick a professional photo. If you don’t have a professional headshot, just try to find a clear, recent picture where you (alone) look put together. I cannot tell you how frustrating it is to see someone’s LinkedIn profile with a selfie, or a photo of them and their new fiancée. LinkedIn is a professional networking outlet, so save the personal updates for Facebook.
READ THIS NEXT: 5 Tips to Make Your LinkedIn Profile Shine Brighter
The Benefits of a Traditional Resume
While using LinkedIn for job applications can be less time consuming, it can also be problematic for a few reasons. Some candidates choose to tailor their resume and cover letter to the job for which they are applying. Unfortunately, LinkedIn does not allow for this type of personalization.
A traditional resume also allows you to prove your ability to present yourself well by crafting a neat, organized, and well written resume. LinkedIn, while convenient takes away this process by streamlining it for you. It makes it a little more difficult to stand out against other candidates.
LinkedIn or Resume?
In the end, our insurance recruiters recommend that you update your LinkedIn profile as well as your resume. Being able to present yourself in the best light, regardless of the platform can only help with your career. And if all else fails, our insurance recruiters are available 24/7 to help you land your next insurance job!